November 15, 2023
We are honored to be recognized in the 16th edition of AppsFlyer's Performance Index, a key benchmarking report for mobile app marketing since 2015, as a leading solution for mobile app marketers. This recognition is a clear testament to the power of Moloco's machine learning models to help advertisers acquire high-quality users on the open internet outside of Self-Attributing Networks (SANs).
AppsFlyer's Performance Index has two distinct ranking categories: power and volume. Power ranking focuses on a media source's ability to both acquire and retain high-quality users. Volume ranking measures the total number of installs attribute.
We are proud to be recognized as a top performer across the mobile advertising ecosystem, with particular success on the open internet. As indicated by AppsFlyer’s power ranking, this highlights Moloco's ability to help advertisers acquire and retain high-quality users.
Moloco consistently ranked as a top performer for iOS across all categories, a testament to our ability to help advertisers achieve success in this ever-changing ecosystem.
Moloco's success extends across diverse categories and verticals, showcasing our ability to deliver quality results for all advertisers. Some additional highlights include:
Moloco's mission is to empower businesses of all sizes to grow through operational machine learning. By harnessing this advanced technology, this report demonstrates our ability to acquire high-quality users for a diverse range of apps. Moloco remains dedicated to innovating and refining our solutions, ensuring that we stay at the forefront of the mobile app industry and continue to deliver real value for our customers.
For further details into how Moloco performed in the 16th edition of AppsFlyer's Performance Index, access the latest report here.
Scale your agency's growth and set new industry benchmarks through the Moloco agency partner program, designed to empower advertising agencies across the globe to enhance their performance and excel in the open internet.
Moloco identified several fraudulent scams using emails, messages, and websites that falsely claim affiliation with us. We are actively taking legal action in the appropriate regions.
Moloco recently hired Jay Trinidad, General Manager of Asia Pacific and Head of Strategy, and JaeKyun Ahn, Country Manager for Korea. Learn about Moloco's commitment to growth in the APAC region.
Moloco is a recipient of the 2023 Google Cloud Customer of the Year for leveraging the power of machine learning to drive performance advertising, handling over 581 billion bid requests per day, and creating real value for customers globally.