Gain deeper insights into how in-app bidding stacks up against the traditional waterfall model through an interview with a leading industry expert, Yoni Markovizky, Moloco's Global Head of Supply at Moloco
|
Commerce media expert Jason Bagg discusses his experience launching a scalable retail media platform on a tight deadline.
Learn why relying on a retail media supply-side platform (SSP) won’t drive long-term growth for your ad business and how RMNs can unlock true value with machine learning and first-party data.
Discover how you can maximize your 2024 holiday campaigns with in-season strategies and industry insights from Moloco to drive stronger results this season.
Learn how to unlock mobile app growth by expanding beyond walled gardens and tapping into the vast potential of the open internet
Recap the 2024 White Nights event in Cyprus through this Moloco Q&A with Hitapps, where they discuss leveraging first-party data, advanced programmatic technology, and strong supply inventory to optimize ROI and drive successful ad campaigns.
Learn about the top 3 reasons why publishers should look at diversifying ad networks and how it’s essential for revenue stability, accessing premium demand, and maximizing earnings through competitive bidding.
Download the playbook to scale your fintech app beyond walled gardens by tapping into the full potential of the open internet, optimizing ad campaigns, and driving business growth.
Many retailers are overlooking a crucial element: maximizing the potential of their owned and operated sites. Learn about the three signs that your onsite retail media ads have untapped value.
Resources
Waterfall vs. in-app bidding: An expert’s take
As the battle for consumer attention grows, e-commerce owners are turning their digital real estate and first-party data into thriving ads businesses. Let’s look at the numbers.
Learn how comico, a top manga app with over 23 million downloads, boosts ad monetization by leveraging Moloco SDK, increasing ARPDAU by up to 24%, and transitioning 100% of its traffic to Moloco for continued growth.
.png)
.webp)
