Mobile user acquisition and retargeting

Drive your most profitable growth at massive scale.
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Reach the right users anywhere and everywhere

Find your highest-value users in a network of 2.6 million apps on 10 billion devices throughout the world. Don’t constrain your growth potential by targeting limited audience segments. Moloco’s machine learning engine predicts the lifetime value (LTV) of every possible user to acquire whales wherever they are.

Create a lasting  revenue stream

Target based on how your app makes money: in-app purchase, subscription, or in-app ad revenue. Optimize campaigns based on CPI, CPA, or ROAS so that your ad spend delivers people that will use and spend in your app, not just install it. Increase impression-to-install rates with creative optimization and advanced creative A/B testing features. Reliably maintain ROI at any scale with practically zero performance decline as your budget increases and your campaigns expand.


Retarget, re-engage, reconvert, and retain

Reduce user acquisition costs and optimize for down-funnel conversions. Turn unengaged users into spenders with the right market-tested and data-driven messages. Prompt users who’ve already taken one action to reconvert lower down in the funnel. Use smart predictions to identify dormant users most likely to reactivate or reinstall your apps.

If you’re ready to accelerate growth for your mobile app, you can’t go wrong with Moloco. Their platform is ideal for user acquisition, and we appreciated their transparency every step of the way.
Andy Jang, Senior User Acquisition Manager
No one provides better data-driven solutions than Moloco. Whether for programmatic user acquisition, in-house control of data, or as a fully managed service, Moloco’s machine learning solutions give mobile businesses the edge they need.
Maxim Kirilenko, Chief Business Development Officer
With Moloco Retail Media Platform, our vendors achieved 9x growth in ROAS. The platform brings powerful performance based on machine learning and a scalable ad tech infrastructure, which enables us to build a sustainable media business.
Woohyun Park, VP of Ad Business
GS Retail

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