新たな預金者を獲得するためのスケール
のデイリーアクティブユーザーにMoloco Adsでリーチ可能です。ⓘ
パフォーマンスを追求した設計
のMoloco Ads広告費が、より深いファネルのCPAおよびROAS目標に基づいています。ⓘ
実証された成功
の収益上位モバイルアプリパブリッシャーが、2025年にMolocoで広告を出稿しました。ⓘ
金融アプリにおける確かな成果
「Molocoの機械学習を駆使した精度の高いターゲティングと広告キャンペーンの最適化は、スケーラブルな成長の促進と、ROASの向上において、極めて重要な役割を果たしています」
「Molocoが当社の顧客獲得キャンペーンにもたらした一貫した成果の向上に驚きました。どのテストにおいても増分効果がはっきりと確認できたので、予算の大幅な増額の正当性を容易に説明できました」
"If finance marketers aren’t evolving their strategies to meet users in new environments, they’re not just missing reach—they’re missing relevance. This is why it is so important for us to have our ad strategies reflect where users actually spend their time."
"Moloco proved that they could optimize for ROAS like the big walled gardens. After passing revenue in our MMP postbacks, we ran a test comparing ROAS campaigns optimized to trade commissions against our in-app event campaigns. We saw double-digit gains in D7 revenue and profit, so we leaned in and raised budgets."
"Moloco was a strategic partner that not only delivered efficient CPI, but also drove post-install conversion performance, fueling tangible growth for our app. By leveraging premium inventory and implementing day-based budget optimization strategies, we achieved both cost stability and strong performance growth."
主要チャネルの活用は限界に達していますか？
予算の引き締め
コストの上昇
チャネルの多様化不足
Molocoが金融アプリの成長を促進する仕組み
入金や取引を行い、アプリのロイヤルユーザーとなる顧客を獲得
口座開設、初回入金、リピート取引など、ビジネスにとって重要な指標をMolocoにお伝えください。当社のコンパウンドAIシステムが、その目標に向けて最初から最適化を行います。コンバージョンイベントはお客様が設定し、当社はビジネスを実際に成長させるユーザーを見つけ出します。
既存の広告チャネルの枠を超えた成長を
エンタープライズレベルの不正防止
Molocoは、GoogleおよびAppleのアプリストア要件に準拠した厳格な品質基準を維持しています。リアルタイム監視と除外リストを活用し、広告在庫の品質を継続的に向上させています。これらの取り組みにより、TAGおよびIABゴールド認証を取得しています。
あらゆる金融アプリのために構築
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Neobank apps
Drive funded accounts and active users at scale.
- Reach users who are already using budgeting apps and financial calculators
- Target users demonstrating high-intent behaviors that predict account funding and long-term engagement
- Optimize for first deposits and account activation, not just app installs or registrations
Investment apps
Acquire users who are ready to invest.
- Target users tracking portfolio performance, researching market trends, and consuming investment education content
- Reach people exploring stocks, ETFs, crypto, and digital assets across independent apps
- Find users whose behavior signals readiness to open brokerage accounts and start trading
Crypto apps
Acquire high-intent crypto users at the moment they're ready to trade.
- Target users actively researching digital assets, tracking prices, and consuming crypto content
- Reach people whose in-app behavior signals readiness to make their first purchase or fund a wallet
- Optimize for first crypto transaction and KYC completion — not just registrations
- Find the next wave of crypto users among the audiences your current campaigns aren't reaching
Lending apps
Identify high-intent borrowers at the decision moment.
- Find users comparing mortgage rates in calculator apps and actively researching loan options
- Reach users actively managing their credit and who are currently evaluating financial products
- Target people whose in-app behavior signals readiness to apply for credit products
Payment apps
Connect with users ready to adopt new payment solutions.
- Reach users already comfortable with digital transactions and using expense tracking tools
- Find people managing money across multiple apps, signaling readiness for new payment solutions
- Optimize for first transactions and other deeper funnel goals, not vanity installs
Personal finance apps
Expand beyond saturated acquisition channels.
- Target users actively seeking better ways to manage their money
- Find people using complementary financial tools who are likely to adopt additional solutions
- Get incremental reach with access to audiences your existing campaigns aren't touching
Investment and trading apps
Acquire users who are ready to invest.
- Target users tracking portfolio performance, researching market trends, and consuming investment education content
- Reach people exploring stocks, ETFs, crypto, and digital assets across independent apps
- Find users whose behavior signals readiness to open brokerage accounts and start trading
Crypto apps
Acquire high-intent crypto users at the moment they're ready to trade.
- Target users actively researching digital assets, tracking prices, and consuming crypto content across independent apps
- Reach people whose in-app behavior signals readiness to make their first purchase or fund a wallet
- Optimize for first crypto transaction and KYC completion — not just registrations
- Find the next wave of crypto users among the audiences your current campaigns aren't reaching
Lending and credit apps
Identify high-intent borrowers at the decision moment.
- Find users comparing mortgage rates in calculator apps and actively researching loan options
- Reach users actively managing their credit and who are currently evaluating financial products
- Target people whose in-app behavior signals readiness to apply for credit products
Payment apps
Connect with users ready to adopt new payment solutions.
- Reach users already comfortable with digital transactions and using expense tracking tools
- Find people managing money across multiple apps, signaling readiness for new payment solutions
- Optimize for first transactions and other deeper funnel goals, not vanity installs
Personal finance apps
Expand beyond saturated acquisition channels.
- Target users actively seeking better ways to manage their money
- Find people using complementary financial tools who are likely to adopt additional solutions
- Get incremental reach with access to audiences your existing campaigns aren't touching
よくある質問
Moloco runs your campaigns across a vetted ecosystem of mobile apps. This is designed to offer strong content standards and privacy protections across categories – such as mobile gaming, fintech, commerce, social, short-form video, food delivery, crypto, prediction markets, and generative AI – where people are actively using their phones, not just scrolling past. We buy this in-app inventory programmatically in real time so you reach consumers while they’re checking balances, comparing products, or making purchases.
In-app advertising lets you reach people when they’re leaned in and engaged: in full-screen, high-attention environments that are well suited to complex financial decisions. Most importantly for finance marketers, you can tie performance to real business outcomes — installs, KYC completion, funded accounts, card activations, first deposits, and repeat transactions — rather than just impressions or clicks.
Moloco can optimize to a wide range of app and business outcomes: new installs, sign-ups, and KYC completion; first deposits or funded accounts; card activations; specific in-app events; and revenue-based goals like CPA or ROAS. Many finance customers also run re-engagement campaigns with Moloco to reactivate dormant users, encourage additional product usage, or drive repeat transactions using the
same platform and data.
Some UA platforms optimize for installs or registrations because those are quick events their algorithms can measure. We optimize for the milestones that matter to your business: first deposits, initial transactions, account funding, sustained activity. Moloco’s CARA (Compound Ad Recommendation Architecture) analyzes the full user journey to understand what predicts conversion for your specific product.
We take data and security seriously. Please see our Trust Center and Security and Compliance pages for more details.
Moloco’s platform is designed to support customers’ compliance efforts with applicable privacy laws, including GDPR and CCPA.
