Blog Article

Moloco ranked as a top ROI-driving partner in the 2024 Singular ROI Index

By:
Dan Stephen

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March 5, 2024

We are honored to be recognized as a top ROI-driving partner in the 2024 Singular ROI Index. This achievement highlights the effectiveness of our machine learning solutions in helping our customers reach and acquire high-value users at scale on the open internet beyond traditional walled gardens. The Singular ROI Index is an industry benchmark for mobile app marketing that evaluates ad networks based on their ability to deliver high return on investment (ROI), using metrics such as ad impressions, clicks, and installs.

"Moloco was a force in 2023 and has only built on this impressive performance in 2024. They're present in every single category across both iOS and Android for gaming and non-gaming. This impressive scale speaks to Moloco's strength as one of Singular's top performing partners.” — Susan Kuo, COO & Co-founder, Singular

In the 2024 Singular ROI Index, Moloco maintained and improved our strong positions across numerous categories. We are proud to have achieved top 5 rankings in several key areas, including securing positions in the iOS SKAN performance for non-gaming and excelling in the Android Global ROI and Retention rankings for both general and gaming categories. Additionally, we have earned a place in the elite 'Golden 6' and reaffirmed our role as a premier partner on the open internet for our customers. Dive into our rankings below.

iOS SKAN performance ranking

Moloco’s SKAN performance remained strong, securing a top 5 spot in the Global non-gaming category of the SKAN performance ranking.


Android global ROI and retention ranking

Our performance excels across Android in numerous categories, ranking among the top 5. This reflects our strength in acquiring and retaining high-value users for our customers. 

Golden 6: Consistent excellence across categories

Moloco is honored to be a part of the 'Golden 6', an elite group of ad platforms that achieved rankings in every Singular ROI Index category. This distinction highlights our global reach and ability to serve customers across diverse verticals. 

Commitment to continual improvement and creating real value

The continued improvement in Moloco's global rankings from 2023 to 2024 is a testament to our core value of empowering businesses of all sizes through operational machine learning. We look forward to continuing to deliver real value to our customers and staying at the forefront of the mobile app industry as a premier partner on the open internet.

For the full comprehensive insights and detailed rankings, access the 2024 Singular ROI Index here. If you are looking to maximize your ROI on the open internet and explore how our solutions can benefit you, we invite you to connect with our team today.

Dan Stephen

Head of Ecosystems Partnerships, Moloco

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