Moloco

Moloco

The Moloco team is a proud group of high achievers who aim to constantly provide the best ad campaign performance to our clients. We believe in making the digital economy fair and available to all businesses of all sizes by providing access to machine learning to accelerate their growth. Founded in 2013, with top talent from Google, Amazon and Twitter, we are passionate about delivering top quality solutions that deliver digital growth and performances.  Headquartered in Redwood City, California, Moloco has 9 offices worldwide and over 300 employees.

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November 18, 2022

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Moloco Cloud DSP

Mobile Marketing Milestones: Q&A With Mobile Action

This installment of Moloco's Mobile Marketing Milestones Q&A series features Muammer Ünal, Consultant at Mobile Action. In this 18-minute conversation, we cover the current state of iOS mobile advertising, how advertisers should be approaching their ad creatives, SKAdNetwork, and so much more.

Matthew Kaplan

November 10, 2022

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Moloco Cloud DSP

What is Q5 and Why Is It The Best Time of Year for UA?

CPMs tend to drop starting on Christmas day, and they typically stay low until the first or second week of January. This is the period we have come to call Q5, because the trends we see during this part of the year are so different from what we see throughout the rest of Q4.

Matthew Kaplan