Paul Childs

Paul Childs has more than 15 years of experience building and growing global mobile advertising businesses in the programmatic space across both the demand and supply side. Based in London, Paul has held numerous senior leadership positions at the VP and C levels spanning business development, operations, sales, and marketing. He co-founded Adfonic in 2008, which went on to become the first SaaS-based DSPs globally. More recently, Paul was Chief Revenue Office at Smadex, where he helped grow and exit the business to Entravision.

Outside of work, he enjoys skiing, cycling and rowing. He also enjoys reading and theater.

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January 23, 2023


Moloco Cloud DSP

Mobile Marketing Milestones: Q&A Interview with Apptica

In this edition of Mobile Marketing Milestones, Moloco's Q&A series with mobile advertising and marketing leaders, we chatted with Ksenia Yurkina, Head of Marketing at Apptica. In this half-hour conversation, we cover how advertisers should be approaching their ad creatives, the best performing ad formats, and so much more. Check it out!

Matthew Kaplan

January 13, 2023


Moloco Retail Media Platform

Solving the personalization-privacy paradox in retail media

Consumers today demand personalized experiences wherever they shop. At the same time, they’re more and more concerned about privacy. So how can marketplaces provide both personalization and privacy across their platforms? We’ll discuss how retail media innovators can use machine learning to solve this challenge.

Jongnam Lee