AI 如何颠覆品牌发现路径
观看点播录像,深入了解 Moloco 与 BCG 对 15 个垂直行业所面临风险与优势的分析,并学习在 AI 时代保护品牌的关键策略。

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Insights & Resources
Inside a mobile game’s first year
An analysis of 55 mobile game launches, representing $1.5B in IAP revenue and more than 20M players, reveals what separates breakout titles from the rest. Discover how their strategies evolve throughout the first year, from creative testing to bid strategy.

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2026-08-26
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